Web Development SEO Lead Generation

LenzeMaq

An industrial-automation site and lead-generation engine for a certified repair and parts supplier — built to qualify technical buyers and route them straight to a quote.

Client

Lenzemaq International

Industry

Industrial Automation

Services

Web · SEO · Lead Gen

Year

2026

The challenge

25+ years of technical expertise, ISO 9001:2015 certification, and a deep catalogue of drives, PLCs and HMIs — but a site that didn't make any of it findable. Engineers search by part number; LenzeMaq needed to be the answer when they did.

What we did

We built a multilingual, search-led automation site: a part-number catalogue search, structured repair and equipment services, an Allen Bradley / Rockwell specialization page, and WhatsApp-and-quote CTAs on every screen — engineered for SEO and lead capture.

The build · screen by screen

Catalogue search and specialized services

01 · CatalogueA part-number search — "find the right product" by drive, HMI, PLC or servo — opening into specialized services.

02 · RepairPLC, drive and HMI repair cards, each with its own request-a-repair CTA.

03 · EquipmentThe breadth of machines serviced, from diagnostics to full modernization.

Allen Bradley and Rockwell specialization

04 · AuthorityA deep Allen Bradley & Rockwell specialization page — every platform listed, built for SEO and trust.

05 · ConvertA WhatsApp-first contact block and a footer mapping every brand, service and branch.

The outcome

Found by part number

Search-led structure that meets engineers exactly where they look.

Built to convert

Quote and WhatsApp CTAs on every screen turn visits into qualified leads.

Credible & certified

ISO certification and brand authority surfaced front and center.

Next case

Casa Américo

View case →

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